Cheshire Welcomes Arlo & Jacob
As Arlo & Jacob open their first showroom in the North West, we talk to Managing Director Lisa Broad about what new visitors to the family-run business can expect
Arlo & Jacob has enjoyed huge success across England, selling a range of quality sofas, chairs, footstools and rugs. For those that donโt know much about your brand, could you tell us a little about it?
Arlo & Jacob is a small family-run business, with under 50 employees across HQ, showrooms and our delivery team. Designing, selling and producing handcrafted, UK-made upholstery is something we are so passionate about getting right for all of our customers hence our vast choice of beautiful fabrics which complement the choice of design from modern through to classic cover a whole host of scale and size options.
This will be your first opening in the North West, why did you choose Wilmslow for your new showroom?
We chose Wilmslow for its country town position, large enough but not too big. We looked at all of our customersโ postcodes and the reach from our Harrogate store was attracting customers. The location from our head office and factory was also a positive move with this being only 65 miles.
How are you planning to engage with potential customers in your area?
We plan to collaborate with local like-minded businesses, we will be linking with social events, we are offering consultations on our product and fabrics and also a design planning service.
In your view, is there anything different about this showroom compared to others in the area? What is your USP?
We are bespoke sofa makers for you. Our USP is we do everything ourselves, something the company is unrivalled in sofa design and making. Inhouse our team create, design, make our frames, make our own feet, make our own interior cushions, we deliver our own, we service our own.
Why should homeowners looking to freshen up their interiors consider Arlo & Jacob?
Arlo is very much about a bespoke personalised product, sofas are the focal point of every living, sitting, cinema room. We love to mix colours and textures. We are obsessed with comfort and quality and also offer a range of sizes on a lot of our products.
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